Parklane Properties, Leeds’ premier letting agent, is embarking on an exciting new business venture with the launch of IconInc, a new luxury student accommodation brand, which plans to reinvent student living and offer the most superior student letting service in Leeds.

The development, which is worth an estimated £15m, offers stylish and luxurious student living with high-spec studio apartments at ‘The Edge’ in Leeds city centre, available from September 2015. IconInc’s lavish studio and one bed apartments at The Edge, 131 bedrooms in total, offer the luxury, modern design and cutting edge technology of a boutique hotel – 365 days of the year.

Parklane Properties, winner of last year’s UK Landlord and Lettings Awards, currently operates one of largest student rental agencies in Leeds and plans on launching IconInc as a national brand, aiming to bring IconInc to all key university cities.

The beautifully furnished apartments include en-suite bathroom, plush double or king bed, flat screen TV, high-speed Wi-Fi and utility bills. The “all-inclusive” facilities at The Edge include an on-site gym with available personal trainers, a cinema room, games zone, complementary daily breakfast, study rooms, self-service pantry and 24 hour concierge. Tenants can choose from a range of optional extras, including professional cleaning, daily fresh fruit delivery, kitchen equipment, luxury Egyptian cotton towels and bedding hand-picked by IconInc’s interior designer.

Naveen Ahmed, Managing Director of Parklane Group, explains; “The IconInc brand will take our proposition to another level, allowing us to cater for the changing needs and requirements of the student market. The modern day student demands more from their living space and IconInc will give them exactly that – the very best in luxury student living in Leeds.

“IconInc changes student accommodation for the foreseeable and we’re proud to offer students this opportunity to live and study in such a luxurious environment – so much so, we’ll shortly be announcing a very special opportunity for Leeds’ students, current and prospective – so watch this space!” 

IconInc is letting apartments for the 2015/2016 academic year. Apartments at The Edge start from £140 per week. Please visit www.icon-inc.co.uk for more information.

To appeal to the growing number of international students choosing Leeds as their place of study, IconInc will offer tailored bathroom, bedroom and kitchen packages, as well as airport/train station pick up, to make relocating all the more simple.